Ever wondered which tools successful creative use in their business? Today is your chance to find out. I'll be walking you through all the tools I use in my creative business to run my online marketing. Because I know this Episode might need a bit of visual support, I made this Podcast episode a video Podcast. You can find the full episode, plus the visuals in the show notes on my site.Read More
It's like everybody is doing online marketing, but it seems like nobody knows what goes into it and how to use it successfully. You might have started to do something, but let's get some strategy into your online marketing chaos. Today we'll get you up to speed when it comes to online marketing, and I'll show you how to set up a basic, but successful online marketing strategy.Read More
I've never believed that you can make a living as a sparkling creative, somehow I just trusted in me and my creative passion. However, I wouldn't be able to do what I'm doing without working on my mindset, learning business strategies and surrounding myself with fellow creatives and entrepreneurs. Get to know why I started the Academy, and you might want to join us.Read More
If you'll ask me what the one thing was that changed my business from making no money at all to one where I have to handle waitlists, it is entirely due to pitching and promoting. Doing just that and focusing on it brought many awesome clients into my life and business. However, it also helped me to change the perception I had of my business. It skyrocketed my confidence and helped me own my creative superpower. Today I'm sharing with you how you can hop on the pitching and promoting train and how you can do the actual pitching and promoting.Read More
2018 might feel for you already like it started on the wrong foot, however, let's be honest there is enough time left to turn things around. I'll share with you exercises that will prepare you for a freaking remarkable year, and if things are already going pretty well, you might be able to make them even better. Let's get you started, no time to waste.Read More
Creating a plan that helps you sell your creative work, is easier than you might think. Those fancy business words are making things more complicated than necessary. So let's dive into creating a marketing plan that you can implement, one that isn't relying on funds you might not have at the moment.Read More
YAY! This is the first ever interview with a creative on the show.
Join me and hear all about how Lilah up-leveled her graphic design business into a graphic design agency. How she was able to retire her husband out of a job he didn't like, because of her creative adventure. We'll chat about pricing, building a creative business around your personal life, filling your client wait list and a ton more.
Lilah is super open about her journey and how you can implement the lessons she learned in the past couple of years.Read More
Putting together a editorial calendar, sometimes seams like a big mystery!
Even though I think you can do it pretty quickly if you do it step by step.
So let me share how I put it together.
First I come up with how often I want to post on which platform.
I keep it realistic, I know in the past I have set for myself really ambitious plans.
But I never followed through, the only thing that constantly happened was that I really felt bad.Read More
There are a ton of ways to improve your online marketing system and online presence.
You can make it really fancy! You can learn every channel and system but, really, knowing more and more won't get you anywhere. If you don't take action.Read More
One thing is sure: your audience won't come beg you to let them buy your creative work!
Or, at least, it is very unlikely!
That's why you need to offer it to them!
I like to plan out a designated promo month or weeks throughout the year. For example, ...Read More
What can you do in order to keep your community on your email list happy, engaged and excited to buy?
One thing is sure…not every single member of your community is going to be a paying customer, however taking good care of your subscribers increases the chance that they will buy from you in the future or recommend you to someone they know.
As with everything in this system the pure theory is really easy, however taking action on the knowledge you have gathered is the key to success.Read More
How can you keep your marketing system up and running at all times, without going completely bananas?
To be honest, it's not really sexy! The answer: consistency.. As difficult as it is, it will help you keep all the parts moving and grow your email list like clockwork.
Even though this sounds easy, as if it was a joke, it really isn’t!
Consistency is the key to success!Read More
Why you should not only use your blog in order to grow your list, but why also be on other platforms as well.
So the thing with social media, guest posting and other activities is that you use those platforms in order to reach new people. Everybody is hanging out in different places and by utilizing only one place those people would have to find your blog or website directly.
And because this scenario is a little uncommon, especially when you’re just starting out, you want to be out there as much as possible.
That way, you can create as many touch points with your audience as possible. From those touch points you can then help them find their way to your website, blog and email list.Read More
Let's talk about how to build up an audience on your blog, social media and through other platforms. So you can offer them the opportunity to receive your freebie offer and join your email list.
Without anybody knowing about your existence, nobody will ever find your freebie and join your email list.
The goal when it comes to using your blog, social media and other platforms is to let people get to know you and for you to get to know them better.
Just like in real life, you have a much stronger connection with your friends that know you inside and out and who you know inside out, then with a stranger that is just passing by.Read More
Everything in your creative Business revolves around communication!
Let me explain what I mean by that!
When you’re working in your studio, on your own and nobody knows about you, you'll never be able to make a living from your creative work.
So in order to let people know what you’re up to, you will have to let the world know what you’re doing.
You will have to communicate about it!Read More
Being consistent is probably one of the hardest things for me.
I write blog posts and then I don't publish them. I want to post on Instagram every single day and then I just don't do it.
I want to be in the studio working every day, however finding the time to do it is a real struggle.
I try to get out into the world, show my work and be visible-
That's why I plan out all my actions, but sometimes even if I planned out everything I don't always do what I have planned.
Can you relate? Are you struggling to follow through and be consistent in your creative BIZ?Read More